Last updated: January 21, 2024
This Privacy Policy describes how Be Beautiful Shop LLC, operating as PrimaVera Lashes (“we”, “us”, or “our”), collects, uses, and protects your personal information when you visit or make a purchase from primaveralashes.com.
1. Collecting Personal Information
When you visit our Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support.
Information We Collect
- Device information — including your web browser, IP address, time zone, and cookies installed on your device.
- Order information — including your name, billing and shipping address, payment details, email address, and phone number.
- Customer support information — when you reach out to us for help or inquiries.
Purpose of Collection
We collect this information to provide our services to you, including order fulfillment, payment processing, and customer support, as well as to improve and optimize our Site.
Sources of Collection
Information is collected directly from you, through your use of the Site, or via cookies and similar technologies.
Sharing Personal Information
We share your information with trusted service providers to help us operate our business. For example:
- We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: Shopify Privacy Policy.
- We may share information with logistics partners and payment gateways to complete your order.
2. How We Use Your Information
We use your personal information to:
- Fulfill and manage orders, payments, and deliveries.
- Provide customer support and respond to inquiries.
- Send order updates, promotions, and marketing (only if you opt in).
- Monitor website performance and prevent fraud.
We value your privacy and do not sell or rent your personal information to unaffiliated third parties.
3. Your Rights
Depending on your location, you may have the right to access, correct, or delete your personal information. To exercise these rights, contact us at contact@primaveralashes.com.
For residents of California (CCPA) or the European Union (GDPR), please review your respective rights under applicable data protection laws.
4. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy unless a longer retention period is required by law.
5. Cookies
Our website uses cookies to improve your browsing experience and to analyze site traffic. You can control or disable cookies through your browser settings. Learn more about Shopify’s cookie practices here: Shopify Cookie Policy.
6. Changes to This Policy
We may update this Privacy Policy periodically to reflect changes to our practices or for operational, legal, or regulatory reasons. The updated policy will be posted on this page with a revised “Last Updated” date.
7. Contact Us
If you have questions, concerns, or complaints regarding this Privacy Policy, please contact us at:
PrimaVera Lashes / Be Beautiful Shop LLC
240 Turkey Farm Road, Blythewood, South Carolina 29016, USA
Email: contact@primaveralashes.com
8. Governing Law
This Privacy Policy is governed by and construed in accordance with the laws of the State of South Carolina, USA, without regard to its conflict of law principles.
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